It’s a conundrum. You want to lose weight, but you don’t want to go on a diet. You’ve been on so many diets that you’ve become a member of that very select band – ‘the serial dieters club’!

Serial dieting is not a rare occurrence, thousands and thousands of people are seasoned serial dieters. They are on the diet cycle and they can’t get off. They are almost condemned to a life of diets.

We might take serial dieting lightly, but for those who are serial dieters, it’s no joke. Actually, serial dieting is very bad for you. Every time you go on a diet you lose both fat and muscle. What comes back is fat, not muscle. Gradually your muscle mass reduces. Bear in mind also that over the age of 40 you will lose between 0.5% and 2% of your muscle mass naturally every year as part of the ageing process.

You don’t have to be a genius to realize that you will soon have very little muscle mass. The combination of low muscle mass and excessive weight is not difficult to imagine. The result is immobility…and more weight. It’s a frightening prospect for many, but you can see the harm that serial dieting can do.

The question shouldn’t be ‘what diet?’ The answer has to be ‘no diet’! Diets make you fat, and tired, and listless, and immobile, and unhappy, and poor! Need any more convincing?